Wellements Brand Minimum Advertised Pricing Policy
Effective January 1, 2010
Wellements has adopted this Minimum Advertised Pricing (MAP) policy to ensure the maintenance of its reputation with consumers for high-quality, effective products, as well as its ability to support the promotional efforts of its resellers.
Further, this policy has been implemented to combat the sale of competing products that infringe on Wellements’s intellectual properly, and to prevent resellers from liquidating Wellements brand products that are past their printed expiration date.
Policy Coverage
This MAP policy applies to all resellers of Wellements brand products who are selling, either online or in brick-and-mortar retail outlets, to consumers (end-users). A reseller’s choice to sell any Wellements brand product constitutes acceptance of this policy in full, without confirmation, written or verbal, by the reseller of their acceptance.
This policy applies to all Wellements brand products, including but not limited to Caffe Sanora coffee, Daily Detox teas and capsules, Premium Pro-rated protein, 100% Whey protein, ProBlend 55 protein, Gripe Water, Cardio, Learn, Life, and Mom.
This policy applies to list or advertised prices, and not the prices at which Wellements brand products are actually sold by resellers.
Advertising includes, but is not limited to search engine (PPC) advertising, email marketing, online display advertising, social media marketing, search engine optimization (including page titles and descriptions), shopping feed and comparison shopping engine advertising, affiliate marketing, print advertising, radio advertising, TV advertising, cataloging, direct mail marketing, and couponing.
This policy does not apply to the actually price displayed to a consumer within the checkout or shopping cart pages of a website. Further, it does not apply to non-price promotions such as “free shipping”, online or in-store checkout coupon codes, or “free gift with purchase” promotions.
Minimum Advertised Prices
Minimum advertised prices for Wellements brand products are equal to the published MSRPs (retail prices) published on this website.
Wellements reserves the right to periodically change these prices, without written notice to resellers. Wellements may, at its sole discretion, periodically run promotions that include special promotional pricing. Such periodic promotional pricing may be mimicked by resellers during the promotional period only.
Policy Violations
In the event of any violation of this policy by a reseller, Wellements may choose to cease supplying the Wellements brand products to that reseller and/or its distributors without written notice. Further, a violation will result in the nullification of any promotional support agreements between Wellements and the violating reseller.
Changes to MAP Policy
Wellements reserves the right to periodically change the terms of this policy and will post on Wellements.com dated notification of any such changes.
Wellements employees, salespeople, and distributors are not authorized to modify or grant exceptions to this policy.
